The General

Agency: Energy BBDO

Role: Art Direction

Year: 2024

Whether he’s helping you make your dream dunk or assisting you in filing a claim. The General has your back both on and off the court.

“C.A.R.” :15

“Fast Break” :10

“Dunk Coverage” :20

Art Director’s: Cooper Olson & Alessandra Coloma

Copywriter’s: Kirsten Alberts & Peter McCormick

CD’s: Cassidy Buzin & Jon Leachman

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